







This award-winning film explores why mistrust in healthcare research persists — and how under-representation continues to fuel inequality. Through open, honest conversations with healthcare experts, community champions, and participants — including medical broadcaster Dr Chris van Tulleken — the story examines the lived experiences behind issues such as sickle cell disease, youth mental health, and complex needs within north London communities. Highlighting both historical context and contemporary solutions, the film shines a light on pioneering initiatives and examples of good practice in Equity, Diversity and Inclusion (EDI). It aligns with the NHS England Core20PLUS5 framework for tackling health inequalities, and makes a clear call to action: to build trust, improve representation, and raise awareness of the “Be Part of Research” campaign. Directed in collaboration with Dr Keerti Gedala, NHS Consultant Specialist and filmmaker focused on equity and representation in healthcare, the film has earned international recognition — including the Best Film (Ethnic Minority Category – Marginalised UK) award at the Big Syn International Film Festival, the world’s largest sustainability film festival organised by the Big Syn Institute, part of the Centre for Big Synergy, a civil-society organisation of the United Nations. Each festival edition inspires millions to act on the UN Sustainable Development Goals. It also received an Honour Award from the Activists Without Borders Film Festival 2025, recognising films that advance awareness and action on pressing social and humanitarian issues across the world.